Facebook is bolstering the less-publicized hardware side of its business with acquisition of Nascent Objects, a company that has developed a modular consumer electronics platform. According to Nascent’s website:
Nascent Objects was founded on the principle that product development shouldn’t be so hard. That’s why we created the world’s first modular consumer electronics platform – to make product development fast, easy and accessible. By combining hardware design, circuitry, 3D printing and modular electronics, our technology allows developers to go from concept to product in just weeks, much faster and less expensive than traditional methods.
Nascent joins Oculus and other experiments in Facebook’s “Building 8,” a hardware lab set up by the company in April of this year. Facebook is ramping up its virtual reality, 3d printing, and modular development initiatives to compete in the new world of the IoT. Competitors and potential competitors such as Apple, Google, and Amazon are all vying for an edge in an area where many of the opportunities are only dimly understood.
Modular rapid-prototyping may be a good fit for a company wishing to rapidly expand hardware offerings in potentially explosive markets.